TL;DR
Telecom pros face many of the same familiar villains: budget chaos, scattershot sales, misfired marketing, and painful RFPs. At TCW LIVE, our own Joy Milkowski will bring “The Data Smackdown,” showing how AMC and Connectbase data help you fight back. Expect humor, clarity, and tactics you can put to work right away.

The Villains Holding Telecom Back
Every telecom professional knows the foes that derail progress. At TCW LIVE, Joy will bring them into the spotlight, including a few of the most troubling like…
- Budget Butcher: Complicates decisions and slashes your confidence.
- Spray and Pray Slayer: Turns sales into chaos with unfocused efforts.
- Ms. Da Target: Sends bland marketing to the wrong audience.
- Deadline Diablo: Delays RFPs until they crush momentum.
These foes are familiar, frustrating, and often win more rounds than they should.
Why Data Alone Isn’t Enough
Data is everywhere in telecom, but too often it adds to the noise or gets stuck in silos in different departments. Having access to TAM insights is one thing. Applying them to real-world strategy is what separates winners from spectators.
Research shows that aligning sales and marketing with market data improves deal velocity and reduces wasted effort. But those gains only happen when the data is put into action.
How AMC + Connectbase Give You the Edge
This is where Access Marketing Company steps in. By applying Connectbase TAM data, AMC helps telecom providers:
- Enrich contact data for focused campaigns
- Prioritize high-impact opportunities
- Focus sales strategies to avoid wasted pursuit
- Sharpen marketing messages that resonate with the right buyers
- Streamline RFP responses for faster wins
In the session, Joy will show how to move from data overload to decision-ready clarity. No jargon. No fluff. Just tactics you can use immediately.
Why Attend Joy’s Session at TCW LIVE
TCW LIVE has plenty of data talk on the agenda. But only one session brings the humor, the energy, and the practical steps to send telecom villains packing.
Joy’s “Data Smackdown” is designed to wake up the room and leave you ready to dial in on data that matters, sharpen your strategy, accelerate deals, and win more business.
If you want an engaging session that makes complex strategy simple—and fun—this is the one to mark on your schedule.
What to Do Next
Register for TCW LIVE and add “Data Smackdown” to your agenda.
Want a preview? Visit Access Marketing Company to see how AMC helps telecom pros fight smarter with data.
Beyond the Bell: Pre-schedule a meeting with Joy and team to discuss your data dilemmas, before or after her session.
FAQ: Data Smackdown at TCW LIVE
What is the Data Smackdown session about?
A high-energy TCW LIVE session where AMC shows how to apply Connectbase TAM data to beat telecom’s biggest challenges.Who should attend Joy Milkowski’s talk?
Telecom sales, marketing, and strategy leaders who want practical tactics to accelerate growth.How does AMC use Connectbase data?
AMC applies TAM insights to sharpen targeting, streamline RFPs, and improve sales velocity.